Revenue-Driving Strategy Across Every Digital Touchpoint
From social commerce and affiliate programs to Conversions API implementation and paid media optimization — we build the systems that turn attention into measurable revenue.
See Our Advisory →Services Built for Modern Commerce
Every engagement is designed around one outcome: growing revenue with full-funnel accountability from first impression to final purchase.
Social Commerce Strategy
Turn social platforms into revenue channels. We architect end-to-end social commerce ecosystems across TikTok Shop, Instagram Shopping, YouTube Shopping, and emerging platforms.
- TikTok Shop setup, optimization & LIVE selling strategy
- Instagram & Facebook Shops catalog management
- Shoppable content creation & product tagging frameworks
- Social storefront conversion rate optimization
- Cross-platform social commerce analytics & reporting
Affiliate Strategy & Program Architecture
Build, scale, and optimize affiliate programs that drive incremental revenue — not just last-click attribution theft. Full lifecycle from network selection to partner recruitment.
- Program design & commission structure modeling
- Network evaluation (Impact, ShareASale, CJ, Awin, Rakuten)
- Publisher recruitment, vetting & tiered onboarding
- Incrementality testing & attribution guardrails
- Affiliate content compliance & brand safety monitoring
Conversions API & Cross-Platform Attribution
First-party data infrastructure that future-proofs your measurement. We implement server-side tracking and build attribution frameworks that survive signal loss.
- Meta Conversions API (CAPI) implementation & event matching
- TikTok Events API setup & optimization
- Google Enhanced Conversions & Consent Mode v2
- Snapchat, Pinterest & LinkedIn CAPI integration
- Multi-touch attribution modeling & incrementality analysis
- Server-side GTM architecture & data layer design
Influencer & Creator Strategy
Performance-first creator partnerships that move product, not just impressions. We match brands with creators whose audiences convert — and structure deals that scale.
- Creator identification, vetting & audience overlap analysis
- Performance-based deal structuring (hybrid, affiliate, flat fee)
- UGC & whitelisting strategy for paid amplification
- TikTok Creator Marketplace & Instagram Collabs management
- Creator content briefs, approval workflows & rights management
- Influencer ROI measurement beyond vanity metrics
Content Mapping & Funnel Architecture
Strategic content frameworks that map every asset to a stage in the buyer journey. No more random acts of content — every piece has a purpose, a platform, and a measurable outcome.
- Full-funnel content audit & gap analysis
- Platform-specific content calendars (TOF/MOF/BOF)
- Content-to-conversion pathway design
- Creative testing roadmaps & iteration frameworks
- Repurposing strategies across organic & paid channels
YouTube Library Management & Optimization
Transform your YouTube channel from a content graveyard into a compounding search asset. We optimize existing libraries and build strategies that drive discovery and revenue.
- Full channel audit: metadata, thumbnails, playlists, end screens
- YouTube SEO: keyword research, title/tag/description optimization
- Video library restructuring & playlist strategy
- YouTube Shorts strategy & cross-format repurposing
- YouTube Shopping integration & product shelf setup
- Analytics deep-dives: retention, CTR, search rankings
Paid Media Optimization: Meta Andromeda
Navigate Meta's Andromeda ranking system with strategies purpose-built for how the algorithm actually works in 2026 — broader targeting, creative-first optimization, and signal maximization.
- Andromeda-optimized campaign architecture
- Advantage+ Shopping & Advantage+ Creative setup
- Broad-to-narrow audience layering strategy
- Dynamic creative testing & modular ad frameworks
- CAPI-fed signal optimization for improved match rates
- Budget allocation modeling across Meta surfaces
Paid Media: YouTube Ads & Google Shopping
Full-funnel video and shopping strategies across Google's ecosystem. From demand generation to high-intent capture — we build campaigns that own the entire purchase path.
- YouTube Video Action campaigns & Demand Gen setup
- Performance Max with data-driven feed optimization
- Google Merchant Center & product feed management
- YouTube Shopping ads & product feed integration
- Audience signal strategy & first-party data activation
- Cross-channel budget optimization (YouTube + Shopping + Search)
From Audit to Acceleration in 4 Phases
Every engagement follows a proven methodology designed to deliver results within the first 30–60 days.
Discovery & Audit
Deep-dive into your current stack, data infrastructure, attribution setup, and competitive landscape. We identify the highest-leverage opportunities first.
Strategy & Roadmap
Custom 90-day growth roadmap with specific KPIs, channel priorities, and implementation timelines. No cookie-cutter playbooks — everything is tailored to your business.
Implementation
Hands-on execution across CAPI setup, campaign builds, creator outreach, content production, and platform optimization. We do the work — not just the strategy decks.
Optimize & Scale
Weekly performance reviews, monthly strategy adjustments, and quarterly deep-dives. Continuous iteration driven by real data, not assumptions.
Investment Levels
Transparent pricing for expert-level consultancy. All packages include weekly check-ins, async Slack/email access, and monthly reporting.
Ideal for brands building their foundation across 1–2 core channels.
- 2 core service areas of your choice
- Monthly strategy sessions (2x 60-min)
- Conversions API audit & recommendations
- Channel performance dashboards
- Async advisory via Slack/Email
- Monthly performance report & action plan
For brands ready to accelerate across multiple channels with full-stack advisory.
- 4–5 service areas with dedicated strategy
- Weekly strategy sessions (4x 60-min)
- Full CAPI implementation & attribution modeling
- Creator/affiliate program buildout
- Paid media architecture & optimization
- Content mapping & creative testing roadmaps
- Priority async access (same-day response)
- Bi-weekly performance reports
Full-service advisory for brands operating at scale across all platforms and channels.
- All 8 service areas — full coverage
- Embedded advisor: unlimited strategy sessions
- End-to-end CAPI across all platforms
- Multi-touch attribution & incrementality testing
- Full influencer & affiliate program management
- YouTube library overhaul & Shopping integration
- Andromeda & Google Shopping optimization
- Executive-level monthly business review
- Dedicated Slack channel with team access
All pricing excludes ad spend and third-party platform fees. Custom scoping available for unique requirements. Minimum 3-month engagement.